Microlearning vs. Macrolearning: Finding the Right Balance for Bespoke Learning Design

Bespoke learning design isn’t just about creating custom content – it’s about finding the right delivery format for your learners. This blog post explores the growing trend of microlearning and how it can be combined with macrolearning approaches to create a blended learning experience within your bespoke elearning design.

Microlearning

Microlearning delivers bite-sized learning modules that are easily digestible and readily available. These modules typically focus on a single concept or skill and can be completed in a short amount of time (often under 10 minutes). This approach is ideal for busy employees who need to learn on-the-go, or for introducing new concepts before diving deeper into a topic.

Macrolearning

Macrolearning refers to more traditional, in-depth learning formats like courses, workshops, or webinars. These can cover a broader range of topics and provide a more comprehensive understanding of a subject.

Blended Learning

A blended learning approach combines microlearning modules with macrolearning elements to create a comprehensive learning experience. This allows learners to gain a foundational understanding through macrolearning and then reinforce key concepts and practise specific skills through microlearning modules.

Benefits of a Blended Bespoke Learning Design

  • Increased Knowledge Retention: Microlearning modules can be used as spaced repetition tools, reinforcing key concepts learned in macrolearning modules over time. This approach can significantly improve knowledge retention compared to traditional learning methods.
  • Improved Engagement: The variety of formats in a blended learning program keeps learners engaged and motivated. Microlearning modules provide a quick burst of learning, while macrolearning elements offer a deeper dive into the subject matter.
  • Flexibility: Learners can access microlearning modules at their convenience, allowing for a more flexible learning experience. This is ideal for employees with busy schedules or those who prefer to learn in short bursts.

Here’s an Example:

Imagine you’re developing a bespoke learning program on a new company policy. The macrolearning element could be a live webinar introducing the key aspects of the policy. Following the webinar, you could create a series of microlearning modules that focus on specific sections of the policy, like eligibility requirements or complaint procedures. These modules could be delivered in a variety of formats, such as short videos, interactive quizzes, or infographics.

Conclusion

By incorporating both microlearning and macrolearning elements, bespoke learning design can create a blended learning experience that leads to increased knowledge retention, improved engagement, and greater flexibility for your learners.

Our elearning design team can help you develop a bespoke learning program that incorporates the ideal blend of microlearning and macrolearning to meet your specific needs. We’ll work with you to understand your learning objectives and target audience, and then craft a blended learning experience that is engaging, effective, and convenient for your learners.